Coping with the Culture Barrier in Offshore Web Designing by James JohnWell-recognized offshore web design destinations like India and China or their cheaper alternatives like Vietnam or Philippines have one thing in common. They belong to Asia. Its obvious that language, lifestyle, work style, and moral differences of these countries affect the decisions of Americans and Europeans to outsource web work to these countries. Its not so agreeable that they cast aside a more globally competitive and technologically advanced outsourcing market like India for Latin America due to its land and cultural proximity. While Latin America is still not so competent, its just that one has to see the benefits pass this cross-culture psychology and it turns out to be a deal for gain. A little more observation, understanding, and insightful handling can dissolve this soft issue.Starting with the language, the concern is of offshore outsourcing to countries with lower level of English. One good thing is that now English has become a powerful global language and young generation of the Third World is quite determined to overcome the language barrier. And, web designing and software development, a rather new and contemporary field, is more for the youth, and that further simplifies the issue. Secondly, software technology and designing aspects can be efficiently perceived through examples, illustrations, and visual resources and less use of language.In terms of work attitude, western countries like US and UK are more aggressive about their work and are observed to have short-term goal orientation pattern for work accomplishment. On this front, I would like to appreciate the offshore web design professionals of India or China who have now much adapted to this work mentality. An outstanding work quality is of course there, just pull the strings a little when it comes to initial web design layout and programming. Their long-term orientation would benefit for the progressively ongoing web development process.Well, a successful cross-culture business association takes buyers understanding of the suppliers culture. While informality at work, frankness in saying no, direct criticism all prevails in the West, the East is greatly opposite. If you well understand and tackle these work socialization differences with the employees of your offshore web design company tie-up in the East, you are doing a good job.From many years, companies have been organizing workshops and training offshore to achieve higher levels of cross-cultural compatibility, and it works well. If you plan to contract with an offshore web design service as part of a large outsourcing program over a fairly long duration, its not a bad idea provided the cost exhaustion is worth it. Otherwise, I may suggest managing client relationship with the on-site team leaders or production managers as feasible. Thanks to Internet again!Hope this helps you to enhance your offshore outsourcing web development venture!The author, James John, an associate with Viteb which is an offshore web design company based and has written several articles on custom software application development and offshore web design so far with a desire to share his years of experience working in the offshore web design field with leading offshore web design service providers.Article Source: eArticlesOnline.com